| | | | | 省级教育学院的培训特色与品牌创设 | | | 程灵 | | | 省级教育学院要在高等院校结构布局的调整中站稳脚跟、在变革中谋求发展,就需要办出特色、创出品牌。以培训为品牌是教育学院历史回溯和现实分析基础上的理性选择,其基本策略为:确立强烈的服务意识,在服务中展示魅力;确立开放的经营意识,用经营开拓出路;确立牢固的质量意识,用质量体现实力;确立立体的网络意识,借网络增加作为。
【作者单位】：福建教育学院 福建福州350025
【关键词】：省级教育学院;培训;特色;品牌
【分类号】：G650
【DOI】：cnki:SCN:35-1240.0.2005-10-018
【正文快照】：
作为长期以承担在职教师学历进修和职后培训为主体的成人高等师范院校,各省级教育学院在创建发展过程中为教师教育做出了突出的贡献,也积淀了特有的学校传统、学校文化、行为方式和价值取向。然而近年来,伴随着体制转轨、社会转型,教师继续教育的任务已由补偿性的学历进修与提高转变到提高学术水平和教学能力,且新的教师教育体系已由封闭转向开放,教育学院的生存和发展面临激烈的挑战。省级教育学院要在高等院校结构布局的调整中站稳脚跟、在变革中谋求发展,就需要将教育学院办出特色、创出品牌。一、以培训为品牌是教育学院历史回溯和现实… | | |  推荐 CAJ下载  PDF下载 | | | CAJViewer7.0阅读器支持所有CNKI文件格式，AdobeReader仅支持PDF格式 | | | | The Training Characteristics and Brand Creation of the Provincial Educational Colleges | | | CHENG Ling(Fujian Institute of Education;Fuzhou 350025;China) | | | In order to maintain their own position during the adjustment of the structure of higher-education and to develop with reform and changes, provincial educational colleges have to create a unique brand in the trainings they provided. After looking back on the history as well as analyzing the reality,educational colleges make a rational choice of training as their brand with the following basic strategy: establish a strong sense of service in which to demonstrate their charm, establish an open sense of management with which to broaden ways of development, establish a firm sense of quality with which to demonstrate their strength, and establish a sense of cubic network in which to enhance the level of service.
【Keyword】：provincial education colleges;training;characteristics;brand |
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